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Marketing Ideas For Getting A Client on EFT/Pay In Full
Your in marketing and your agency is ready to break the payment call/walk in cycle
As a marketing professional you can help reduce payment calls here are some ideas we recommend:
- Update your on hold music - while they are waiting to be transferred they may get the message
- Have a flyer with carrier discounts to hand out with receipts
- Build an email template with information on alternate payment options to send with the receipt
- Have a payment page on your website where people can call/pay online
- Have a video with how to download your carrier's app to make payments
- Start as social media campaign with all the reasons electronic payments are a win
- Create email campaigns to target people to get on alternate payment types
- Create a contest for people who make the switch
- Identify the clear benefit of cost, time and convenience
- Arm the front line team with scripts
- Build an incentive plan for the team to get people on alternate payment forms
- Create posters for your lobby with payment options